Lead with clarity and confidence. Minimise the overwhelm and indecision. Be organised and focused to lead a flourishing team and grow a thriving tourism business. Accelerate results for you, the team and business with this step-by-step Tourism Leadership Maximiser Tool.
The Art of Extraordinary™ led by Genevieve Matthews, is a community, sharing tools and resources for leaders in the tourism industry.
If you’re in a leadership role and on a mission to build a thriving and successful tourism business or organisation surrounded by a high-performing team, then The Art of Extraordinary™ is designed specifically for you.
Our methodology is simple
Create Your Vision
Lead with Purpose
Perform at Your Peak
To create a thriving business, you want to get the best out of yourself and the team. Rather than being reactive and letting the day to day takeover, let's take stock, step back and get ready to grow.
Here at The Art of Extraordinary™, we help you build and grow the thriving professional tourism team and business you desire.
All whilst maintaining and fulfilling other important life commitments.
We have your back to support you, help you stay accountable and deal with the challenges, jump the hurdles and juggle the many hats worn by tourism leaders.
Get The Art of Extraordinary™
Coaching Cards today
This is a must-have productivity and performance tool for businesses, whether leading a team of 1, 10 or 100. Playing you’ll discover the ideal mindset, attitude and beliefs required to lead a successful business. As well you'll overcome indecision, find difficult conversations and action-taking easier and quicker. Drive trust, confidence and fulfillment across the business
Smash Overwhelm with this E-book on Better Business Leadership
Discover the principles of success and practical leadership strategies for more confidence and clarity. As a bonus, play with The Art of Extraordinary™ E-Success Set of coaching cards so you can smash your indecision and overwhelm, kick start conversations, take action and create momentum with your team.
Our Flagship Leadership Growth Experience, Tourism Pro-Team
This 6-12 month mentoring program provides accountability, education and brainstorming in a group community with committed like-minded leaders. The focus is on accelerating and maximising business leadership capabilities to grow and lead high performing teams and build thriving successful tourism businesses.
Get your Team Talking, The Boardroom – Team Facilitation Experiences
Build a high-performing team with everyone on the same page, confident and focused. Utilise communication tools, behavioural profiling, have brainstorming, accountability and strategy sessions. Plan a clear course of action for successful outcomes for you as leader, your team and the business.
A few of our valued partners...
Here's what people are saying
Wildlife Coast Cruises
Jessica Patman
I feel better equipped to manage my stress at work. I am now more focused and better at setting priorities. I feel overall my skills as a leader have improved.
Brett Lacco
I was very pessimistic regarding my suitability to be involved. Now would not have wanted to miss it. I learnt management tools and strategies to help with business and our destination's growth.
Wildlife Coast Cruises
Jess Patman and Brett Lacco
I feel better equipped to manage my stress at work. I am now more focused and better at setting priorities. I feel overall my skills as a leader have improved.
The extra is in the ordinary.
Let's work on engagement, accountability and drive results.
Let's make the most of 2023.
The Art of Extraordinary™ Business Leadership Blog
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Clutter Clearer rather than Chaos Creator
Too much on your mind? Being pulled from pillar to post? Feel like you end up distracted, and nev
Maximising Productivity: A Guide for Busy Tourism Profession
Every moment counts, doesn't it? Time isn't growing on trees. We all only have 24 hours in a day.
Listening for Customer Wants, Desires, Fears and Frustration
Back in July school holidays, we had the MOST amazing family holiday to Cairns and surrounds. We�
A Quick Tip on Prioritising Health
Last week at a Goal-Setting Workshop for clients, I was blown away by the number of people in the se
Getting the Best out of Your Goal Setting
The divide in the room was fascinating. Half the room wanted to work on 12-month goals, a few were a
Little Touches make a Big Difference
It was a simple green blanket. Not sure if it was the choice of green or the texture and w
Lead with clarity and confidence. Minimise the overwhelm and indecision. Be organised and focused to lead a flourishing team and grow a thriving tourism business. Accelerate results for you, the team and business with this step-by-step Tourism Leadership Maximiser Tool.